Salman Khan has launched the mobile game based on the upcoming movie “Kick”. Bollywood has embraced the concept of mobile games for movies which help movies & its stars to connect easily with the audience. Salman’s new movie Kick has generated a lot of interest in the social media & online world & this will be further supplemented by the mobile game.
In the game, the player takes on the role of ‘Devil’ and embarks on a journey of robbing the rich, corrupt & depositing the money in bank for charitable activities. The mobile game has been developed by Disney India for both feature phones & smartphones. This will be available on Android, Windows & iOS. The games provide an interactive experience for the audience & helps increase the visibility of the movie.
Banks are embracing digital technologies & social media to cater to the Gen Y generation. Recently Kotak Mahindra bank launched Kotak social banking where one can open an account through Facebook & also conduct future transactions using twitter. Now SBI has launched SBI INTOUCH, which are digital branches, located in Mumbai, Kolkata, Chennai, bangalore & other cities. SBI in association with Accenture has launched these branches. Right from opening an account, debit cards, loans, MF’s & other banking services are available. These branches will function from 10 a.m. to 10 p.m., 7 days a week. The New Delhi branch was recently inaugurated by FM Arun Jaitley.
NASA astronaut Reid Wiseman has shared the first Vine Video from the International Space Station. NASA which has been active on many social media platforms has had a great sucess in connecting with the people. This video is taken from about 250 miles above earth. Showing Sun setting over the earth. Recently Chris Hadfield recorded David Bowie’s “Space Oddity.” & posted on youtube. This has got millions of views. NASA is also on instagram with great pics of the planet & our system.
The vine says
“1st Vine from space! Single Earth orbit. Sun never sets flying parallel w/terminator line #ISS #Exp40 @astro_alex”
Mary Meeker, current partner at Kleiner Perkins Caufield Byers(KPCB), delivered her annual State of the Internet presentation at the Code conference in California. Some of the important points from the report are
1) Internet user growth has slowed at less than 10% Y/Y growth, mobile data traffic with 81% accelerating growth.
2) Tablets growing faster than PC’s ever did with 52$ in 2013
3) Mobile Usage continues to rise rapidly with 25% of total Web usage
4) Social Media Traffic Referral Leaders = Facebook / Pinterest / Twitter with estimated 21%, 7%, 1% of global referrals.
5) >47% of Online Transactions Use ‘Free-Shipping,’ vs. 35% Five Years Ago.. Same-Day Local Delivery is the Next Big Thing.
Hashtag, selfie, and tweep are some of the new words and definitions added to Merriam-Webster’s Collegiate Dictionary in 2014. These terms represent how social media is influencing globally & has become a trendsetter. Some of the terms related to technology, social media & networking added to the dictionary.
You can join the conversation on twitter using hashtag #MW2014NewWords. Tweep, selfie, and hashtag shows how we communicate on the net & Words like crowdfunding, gamification, and big data shows how business is done.