IKEA The 2015 Catalogue – Mimics Apple Style Video & Goes Viral

IKEA have launched their 2015 catalogue spoofing the Apple Advt. The catalogue has been engineered to perfection with tacticle touch technology, eternal battery & others. At only 8mm thin & weighing in at less than 400g, the 2015 IKEA Catalogue comes pre-installed with thousands of home furnishing ideas.

Join the revolution at
http://IKEA.sg/bookbook (Singapore) or http://IKEA.my/bookbook (Malaysia).

Reasons Why Your iOS app gets rejected by Apple

App developers have to develop the App as per the app store guidelines. With a long list of guidelines, developers often find it difficult to adhare to. Apple has released a list of top 10 reasons why your app is getting rejected. 58% are the top 10 reasons while 42% are the other reasons. More information needed & apps that exhibit bugs are the top 2 reasons for rejection. Apps that are in “beta”, “demo”, “trial”, or “test” versions will be rejected.

Common App Rejections

Common App Rejections

Google Overtakes Apple to become the World’s Top brand

Google has overtaken Apple to become the world’s largest Brand as per the latest Brand report from MillwardBrown. Apple & Google are fighting over several areas & Google has overtaken Apple in the brand value. As per the BrandZ Top 100 Most Valuable Global Brands Google’s brand value stands at $158.84 million, an increase of 40% YTY. Apple, which has been topping the list, for the last 3 years saw its value decline by 20% to $147.88 million. IBM, Microsoft are in the next 2 places. The BrandZ Top 100 Most Valuable Global Brands 2014 added $310 billion to reach $2.9 trillion in brand value, a 12% increase YTY

Apparel has led all categories in overall brand value growth with a 29% rise. Only 18 of the Top 100 brands have lost value this year. Tencent, the Chinese social network and Internet portal, led the list of fastest risers with a 97% increase in brand value, overtaking China Mobile as China’s most valuable brand.Twitter and LinkedIn entered the Top 100 for the first time, at numbers 71 and 78, respectively. Amazon entered the Top 10 at number 10, the first retailer to achieve this distinction.

http://www.millwardbrown.com/BrandZ/Top_100_Global_Brands.aspx

millwardbrown Top 100 Brands

millwardbrown Top 100 Brands

Ferrari is the world’s most powerful brand & Apple is the world’s Most Valuable Brand – Brand Finance Global 500

Brand Finance has released the Brand Finance Global 500 which provides the most powerful & most valuable brands globally. Ferrari is the world’s most powerful brand. Employee satisfaction, brand finance, loyalty, visual identity & online presence makes it the world’s most powerful brand. Ferrari is one of only 11 brands (including Google, Hermès, Coca-Cola, Disney, Rolex and F1 racing rivals Red Bull) to be awarded an AAA+ brand rating and has the highest overall score.

Apple is the world’s most valuable brand for the 3rd year in a row. Samsung’s brand value has increased from US$20 billion to US$79 billion this year. Facebook has added 76% to its brand value this year & making it to 122nd position. US brands dominate the Brand Finance’s list, with 185 brands of the 500 spots occupied by it.

Brand Finance Global 500

Brand Finance Global 500