Apple has launched iTunes Stores in India along with several other international markets like Turkey, SA & Russia. users can rent or purchase movies from the store & also music. In June, it was launched in Singapore, Taiwan & Hong Kong. India with rapidly increasing smartphones, will provide a huge market for Apple to expand its market share.
Apple iphone apps changed the way smart phones are used. Thousands of apps are available for iphone & this has resulted in various ways iPhone can be used. Billions of downloads have been done. Success of this led to Google’s Android store & Blackberry’s App world. But these 2 haven’t been able to match the success of Apple iphone apps. Apps provided a new medium for marketers to reach the customers. Several free informational, product based, service based & paid apps have been introduced to reach the customers. This also helped a new way of branding. Apps are also being released for promotions with links to Twitter & Facebook. Success of an app depends on the number of downloads & also the viral/word of mouth about the app.
[picapp align="none" wrap="false" link="term=apple+iphone&iid=9640326" src="http://view4.picapp.com/pictures.photo/image/9640326/apple-ceo-jobs-speaks/apple-ceo-jobs-speaks.jpg?size=500&imageId=9640326" width="234" height="156" /]